The content below showed the example of how I do my design research or exploration.
List out following task roadmap
2022 Q1
Market Research on possibility of unique feature on top of competitors’ existing features
Backward compatibility for existing merchants
2022 Q2
Develop the whole express end to end service (own flow, UI, pricing etc)
Content of the research listed as below
1️⃣ Notes Taking & Competitor Analysis
- Check existing research data (eg. Express Research & Van Hailing)
- General competitor analysis of product features, website information & their highlights
2️⃣ Look into Lalamove & Grab App Flow
- UI flows of Lalamove user app & driver app. Former ver. and current ver. of the UI can be seen here.
- UI flows of Grab user app & driver app. Some comments or thoughts stated during observation.
3️⃣ Summary of Looking into Competitors App Flow/Experiences & Pain Points Listing
- Comments on overall information found on official websites, online videos or in-app experience from other people.
- Possible pain points that may be faced by Lalamove & Grab individual users or drivers.
4️⃣ Pickupp Point to Point User Flow Ideation & Possible Changes
- Possible user flows & changes on the pages on MP, UA or PH app with van hailing & multi-stop included.
5️⃣ Suggested Improvements